This past week I had the exciting opportunity to attend the BlogHer Creators Summit. It was two days full of bad ass women, inspirational stories & journeys as well as advice that is applicable to me in both my professional and personal life.
This conference was for informing and inspiring female content creators who are looking to spread their content as well as their personal stories to their audiences.
I attended numerous panels, interviews and breakout sessions that informed & inspired me in two ways: 1) informed me on ways I can better strategize for my blog and social media accounts as I create content for the chronic illness community and 2) inspired me to pursue my passions, to feel confident and that hard work can definitely pay off.
It was an incredible experience and I definitely recommend it! But better yet – in January, there will be a BlogHer Health Conference (woo!!)
Below are some notes on what I took away from specific sessions at this conference, broken up into two categories: Related to Content Creation and Related to Everyday Life
Sessions On Content Creation
“Meet Marie Forleo”
- Consistency is key and is an underrated trait
Nitika Chopra (a Chronic Illness Advocate) was on this panel!
- What companies are looking for in influencers that they want to partner with
- A storytelling element
- Does their ethos align with the company’s ethos?
- Are they a fan of their brand?
- Do they have authenticity?
- What influencers should look for in companies they want to partner with
- A brand that is aligned with what their community needs
- Figure out how you can best serve your community and find a brand that you can partner with to do exactly that
- Content creation diversification
- Control your homebase – build up a really strong blog or one single platform
- When creating content, ask yourself – will this serve my community and how? If you can’t answer that question, don’t post it
- Focus on other people when creating, not on yourself
- Important things for creating video content:
- Make sure the sound is high quality
- Get nice lighting
- Consider editing your videos
- Ask: how does your audience want to be spoken to?
- What is your voice?
- What is your unique story to tell?
Sessions on Professional Goals & Personal Life
Some of this will relate to living with a chronic illness, the rest of it is just great, relatable, noteworthy advice & words of wisdom.
“#WinningWomen” with Gabrielle Union
- Everyone is suffering from something, but sometimes we feel like we are on an island; so bring comfort to people however we can
“You are not alone and there is nothing wrong with you.”
- We internalize so much often because we fear judgement
- It is ok to say to doctors “actually, that doesn’t seem like what I have.”
- You do not have to take on doctor’s diagnosis as a sure thing. Get second opinions, explore other options; you are your own best advocate.
- “It is ok to be the pesky patient.” – YES, THIS. We shouldn’t go to doctor’s offices leaving with the same issues and no answers.
“You are not lucky. THEY are lucky.”
“#WinningWomen” with Maria Menounos
- You need to be your own best advocate
- You know yourself and your body better than anyone else – you have to make choices based on how you feel even if doctors don’t agree with you
- Statistics are just numbers – listen to what your body is telling you
- Treat your health from every angle – physical, emotional and spiritual
“We are everything to everyone and nothing to ourselves.”
- With stillness, we are able to hear what is being told to us by God and can listen to what our bodies are also telling us.
“Everything has a purpose and nothing is a coincidence.”
- Life is happening FOR me, not TO me.
- There is a reason things are happening for you, no matter what it is that’s happening – good or bad
- Keep a pain journal and tell your doctor everything at your annual physical
- Keep a regular journal – for random revelations
- Focus = Feeling
- Whatever we choose to focus on, that is going to dictate how we feel; if we decide to focus on the negative, we will feel negatively.
- Trust your gut and instinct and be ok with people thinking you’re crazy – you are not crazy, you are wise.
“Passion to Profit”
- How to find your passion
- Document, don’t create → think introspectively about what you want, what you believe in, etc., rather than trying to create an image. Don’t echo what already exists
- Your point of view is really what differentiates you
- When creating content, think “what real value does this provide to my audience?” and if you can’t answer that, then don’t post it